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MORE PROOF! continued
• Direct marketing is the fastest growing sector in marketing/adversising—because it is testable—you know where your marketing dollars are going.
• Customer satisfaction is at an all time low.
• It costs as much as 15 times more to get a new customer than keep an existing one yet you continue to spend the bulk of your marketing dollars on getting new ones!
• Employee job satisfaction is dismal.
Take this test (download here ») to see where you stand. If you cannot answer "Yes" to every question your business is in serious need of IMS (internal marketing strategies) to jump start your business plan. When you do you will see immediate increases in your profits.
Top 13 Elements of a Strong Workplace
Do your employees…
1. know what is expected of them?
2. have the necessary materials and equipment?
3. have the opportunity to use their talents every day?
4. receive recognition or praise for good work? (during last seven days?)
5. know someone cares about them at a personal level?
6. know your business encourages personal development?
7. have opinions? They count!
8. know that you value their opinions? Do you ask for their opinions on a regular basis?
9. feel their job/position is important to the organization’s
mission/purpose?
10. know that co-workers are committed to doing quality work?
11. have a best friend at work?
12. have regular reviews? Has someone talked to them about their
progress in the last three months?
13. have opportunities to learn and grow?
— Recent review of 25 years of Gallup Organizations statistics.
If you are not taking care of your number one asset—your employees you cannot be maximizing your other assets—sales! Call us today and you'll see immediate improvements in your business by strengthening your #1 asset, your employees and #2 assets, your customers. See the "Excellence in the Workplace" training classes.
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